How does AI automation change PM roles and responsibilities?

Maya Keekattil

Chief Product Officer · Cin7

Outcome‑based focus

Maya Keekattil says AI shifts teams from product-output structures to an outcome-based focus, since AI makes people think in terms of customer outcomes, and it's about aligning to change rather than the roles themselves.

The answer starts at 21:27.

Tamar Yehoshua

Chief Product and AI Officer · Atlassian

More prototyping and testing

Tamar Yehoshua says product managers are now doing more prototyping and testing, writing evals, and going deeper on customer feedback, while no longer doing manual updates or compiling research by hand.

Ravi Mehta

Angel Investor · Traveljoy

Shifts focus to shipping decisions

Ravi Mehta says the job is shifting from deciding what’s worth building to deciding what’s worth shipping. He notes AI made building software cheaper, putting judgment and customer understanding in sharper focus.

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Jonathan Evens

Product Lead · Google Deepmind

AI becomes central

Jonathan Evens says AI is becoming central to product building: any product manager can now use it as part of their toolkit, and the tool is so powerful it changes the experience.

Tara Seshan

Member of Product Staff · Openai

More steering

Tara Seshan says the future of work will look more like steering than rowing, with agents doing the rowing while people point the ship and set direction. She says steering will move to higher levels of abstraction, but still falls to a person to make opinionated calls.

Sachin Rekhi

Course Creator · Reforge

Automates routine tasks

Sachin Rekhi says he uses AI to automate routine tasks like drafting meeting agendas and release notes, so he can focus on higher-value work.

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Todd Olson

CEO / Founder · Pendo.Io

More business‑focused

Todd Olson says product managers should go up the stack and become more business-focused, thinking about market opportunity, competitive landscape, pricing and packaging, and business-level rigor.