Synack Extends PTaaS Into AWS, Microsoft, Google Cloud, and Public-Sector Marketplaces

Synack is turning PTaaS into a marketplace-ready offer, using cloud and public-sector channels to make advanced security services easier to buy.

Updated

What is this trend?

Synack is packaging its penetration testing service for AWS, Microsoft, Google Cloud, and public-sector marketplaces, making specialized security easier to procure through trusted buying channels.

  • PTaaS is being sold through cloud and government marketplaces, not just direct sales.
  • Synack is adapting an existing service for procurement channels buyers already use.
  • Marketplace distribution can shorten sales cycles for complex, services-led offers.
  • Public-sector routes like Tradewinds and DSOR expand reach beyond commercial cloud buyers.
  • Channel design is becoming as important as product capability in security services.

What’s the latest?

Synack expanded its AI + human penetration testing offering onto AWS Marketplace, Microsoft Marketplace, and Google Cloud Marketplace, while adding public-sector distribution through Tradewinds Soluti

How it developed

  1. Marketplace Partnerships Become Revenue Operations, and Approved Scheduling Becomes the AI Control Layer

Go deeper

Curated long-form picks on this trend — podcasts, videos, and analysis, by seniority.

Stay ahead in Strategic Partnerships

Get the weekly Strategic Partnerships brief in your inbox — the developments, what they mean by seniority, and what to do next.